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About Us

Our Mission & Vision

 At Infinity Platinum, a group representing Infinity Financial Advisory Pte Ltd, we believe that every financial journey should be mapped out with expertise, precision, and a keen eye for opportunity. As a group representing a leading financial advisory firm based in Singapore, we are dedicated to transforming your financial aspirations into tangible, achievable goals. 

Our Team

 

Our team of seasoned financial experts comprises certified professionals with years of experience in the finance industry. We understand the unique financial landscape of Singapore and are committed to leveraging our expertise to empower you with the knowledge and strategies needed for financial triumph.

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Meet our team

Clarence Cheong, Senior Group Financial Services Director

Clarence Cheong, Senior Group Financial Services Director

Clarence Cheong, Senior Group Financial Services Director

Cheong Zhi Wei Clarence Profile image
Clarence Cheong Profile image

Author of book, "More Than 100%", Clarence is the award winning leader helming Infinity Platinum.


With a diverse and yet highly proficient skillset, Clarence offers unique financial insights to his clients to help them gain an edge in their planning. While coaching his team to success.


See Clarence's full bio here.


Explore Infinity Financial Advisory here.

Jeffrey Lim, Senior Financial Services Manager

Clarence Cheong, Senior Group Financial Services Director

Clarence Cheong, Senior Group Financial Services Director

A whiz in the world of General Insurance (GI), Jeffrey combines his specialized knowledge of Commercial and Personal GI with Life & Health insurance, to offer bespoke solutions that families & business owners love.


Jeffrey is building his team with a GI focus, and welcomes advisers looking to specialize.

Tham Zhu Ming, Financial Services Manager

Clarence Cheong, Senior Group Financial Services Director

Goh Boon Choo, Associate Director Advisory

Zhu Ming works well with families to provide cost effective Insurance Solutions, while specializing in Retirement Planning.


Zhu Ming's empathic approach to her clients enables her to provide solutions to best suit each client's needs.

Goh Boon Choo, Associate Director Advisory

Goh Boon Choo, Associate Director Advisory

Goh Boon Choo, Associate Director Advisory

Boon Choo has a unique perspective gained from working in I.T. systems for Human Capital Management. 


With her ability to simplify complex jargon into relatable concepts, Boon Choo empowers clients to make informed decisions.


Whether you’re just starting out, enhancing, or seeking a change in your journey to your financial aspirations, you are in safe hands planning with Boon Choo.

Lily We, Executive Wealth Manager

Goh Boon Choo, Associate Director Advisory

Eddie Choo, Executive Wealth Consultant

 Lily is dedicated to empowering women and families in their financial journeys. Specializing in wealth accumulation and protection building, she offers tailored strategies that enhance financial confidence and security.

 

With a deep understanding of the unique challenges women face, Lily provides personalized consultations to help clients navigate the complexities of personal finance. From education planning to retirement strategies, her holistic approach equips families with the knowledge needed for informed decision making. 

Eddie Choo, Executive Wealth Consultant

Goh Boon Choo, Associate Director Advisory

Eddie Choo, Executive Wealth Consultant

 Eddie specializes in comprehensive life planning, helping clients navigate the complexities of saving, investing, and preparing for a secure retirement. Eddie works closely with individuals and families to create tailored financial strategies that align with their unique goals and aspirations. 


Eddie’s expertise extends to retirement planning, ensuring that clients are well-positioned for a comfortable future. Whether you're looking to build wealth, save for a significant life event, or plan for retirement, Eddie is able to guide you every step of the way with clarity and confidence.

Chua Sin Yee Executive Wealth Consultant

Chua Sin Yee Executive Wealth Consultant

Chua Sin Yee Executive Wealth Consultant

 Sin Yee is a driven and dynamic graduate, with a talent for understanding her clients’ unique needs and crafting solutions that fit. 


Already achieving success in her work, she stands out for her attentive listening and client-focused approach. 


Whether you're planning for the future or protecting your present, Sin Yee ensures that you receive advice that is clear, relevant, and aligned with your goals. 

Vernon Toh, Executive Wealth Consultant

Chua Sin Yee Executive Wealth Consultant

Chua Sin Yee Executive Wealth Consultant

An award winning adviser, Vernon is a friendly & high energy adviser who is always looking out in the best interests of his clients.


Vernon's experience in Special Needs Education [he was a graduate!] helps him in planning for families that need the special touch.

Zest Chia, Executive Wealth Consultant

Chua Sin Yee Executive Wealth Consultant

Zest Chia, Executive Wealth Consultant

Zest is a wholistic financial planner, handling the life and health insurance portfolios for this clients. 


His investment focus aims to help clients achieve their financial milestones faster.


See Zest's full bio here.

Axl Ching, Executive Wealth Consultant

Stephen Wong, Executive Wealth Consultant

Stephen Wong, Executive Wealth Consultant

Axl, CHFC, specializes in Estate Planning & Succession Planning for his clients.

He works with clie

Axl, CHFC, specializes in Estate Planning & Succession Planning for his clients.


He works with clients that are

- between the age of 37 to 45
- married and with dependants (children or parents)
- Senior Executives, SME Business Owners or Senior Civil Servants 

Stephen Wong, Executive Wealth Consultant

Stephen Wong, Executive Wealth Consultant

Stephen Wong, Executive Wealth Consultant

With experience in the IT sector, Stephen applies his analytical and technical skills when formulating financial plans for his clientele.


Specializing in Insurance, Retirement and Investment planning for his clients, Stephen is able to offer comprehensive advice for his professional clients.

Lee Hwee Mei, Executive Wealth Consultant

Stephen Wong, Executive Wealth Consultant

Lee Hwee Mei, Executive Wealth Consultant

Hwee Mei is an award winning Financial Adviser with excellent technical knowhow. She applies her knowledge to craft planning strategies for her clients.


Hwee Mei specializes in Insurance and Retirement planning for her clientele, and works well with professionals looking to maximize their dollars.

Hilda Wong, Wealth Consultant

Al-son Chua, Wealth Consultant

Lee Hwee Mei, Executive Wealth Consultant

Bubbly and full of energy, Hilda ensures each well-planned client meeting comes with fun & laughs.


Hilda aims to help clients weather through all storms. Even when thunders roar, Hilda will calm it all.


See Hilda's full bio here.

Al-son Chua, Wealth Consultant

Al-son Chua, Wealth Consultant

Al-son Chua, Wealth Consultant

In the industry since 2020, Al-son specializes in General Insurance (GI) and Investments for his clients.

David See, Wealth Consultant

Al-son Chua, Wealth Consultant

Al-son Chua, Wealth Consultant

Approachable and friendly, David provides tailored financial advice to clients on Investments and Long Term Asset Accumulation.


He also advises on Life Planning and Children's Education.

Jennifer Tan, Senior Business Development Executive

Jennifer Tan, Senior Business Development Executive

Jennifer Tan, Senior Business Development Executive

With a wealth of experience in various industries, Jennifer is a core staff that keeps Infinity Platinum running smoothly for both Clients and Advisers.


Her unique ability to connect with people is a strength that enhances the experience you have with Infinity Platinum.

Joseph Lim, Executive Wealth Consultant

Jennifer Tan, Senior Business Development Executive

Jennifer Tan, Senior Business Development Executive

 Joseph specialises in holistic financial planning, tailoring solutions across insurers to meet each client’s unique needs. 


With a background in project management and quality assurance, Joseph brings sharp problem-solving skills and a people-first mindset to every interaction. 

Carol Lim, Executive Wealth Manager

Jennifer Tan, Senior Business Development Executive

Carol Lim, Executive Wealth Manager

 Carol is an experienced & trusted wealth manager, specialising in retirement, investment, and legacy planning. 


Carol builds long-term relationships through tailored advice, helping clients achieve financial clarity and confidence at every life stage with a warm, client-focused approach. 

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Team trainings & Events in 2024

11 Dec 2024 Video editing workshop by Zest Chia
10 Dec 2024 Social Prospecting 101, f2f and social media outreach to prospects, by Clarence Cheong
9 Dec 2024 Videography 101, storyboarding and content creation by Clarence Cheong
18 Dec 2024 Combined teams christmas party!
Infinity Platinum Christmas party for advisers, Adviser friends, and Clients
Launch of Infinity Platinum team incentive trip 2025!
30 Oct 2024 Adviser team bonding, workout at Revvo studio
21 Aug 2024 Combined Meeting led by Tham Zhu Ming on NLP for bridging relationships
2 Aug 2024 closing secrets seminar by Clarence Cheong
25 July 2024 Team Infinity Platinum bonding activity, pottery workshop
17 Jul 2024 Marcus Medical Concierge for clients
17th April 2024 Teams Platinum Shine & Brilliance combined meeting

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Xmas Party 2023

Infinity Financial Advisory had its first Xmas party since opening our doors on 11th July 2023.


Many more happy years to come!

    Like what you see?

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    Growth with Infinity Platinum

    In Infinity Platinum, our motto is to keep our people at the leading edge of knowledge, be it in Financial Planning or other relevant skills.


    Frequent team trainings and one to one mentoring sessions are the one of the pillars supporting our success. On top of the available in-house trainings, external providers are engaged to add to our expertise.

    Celebrating our Victories

    Equipping our people with success is one thing. Celebrating our successes are another. At Infinity Platinum, we  applaud our awardees heartily, and cheer on each members' small wins, too!

    Working Hard, Playing Hard

    While work is one facet of our lives, living is another. Our focus in Infinity Platinum is to foster a sense of togetherness in the team. While not everyone may share the same interests, we share the same drive to succeed, and the willingness to help each other get there.

    We're Hiring!

    Join Our Team, or Find Out More

    If you are exploring a career in Financial Advisory and would like to learn more, please fill in the short form and hit SEND. We'd be in touch shortly to chat!

    And rest assured: we know that without a "sample" or free trial, no one can make a decision well. Speak to us to get a free trial before deciding.

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